6 reasons why financial resilience is the top business metric in 2025

Forget after-work drinks and free snacks. The real game-changer for businesses in 2025 is financial resilience. It's not just a buzzword; it's the key to unlocking a happier, more productive, and more loyal workforce. 

Here's why it's the metric your business can't afford to ignore:

1. Employees want it (and expect it!)

Let's face it, employees aren't shy about wanting financial support. A significant 39% of US employees believe their employer cares about their financial health. Notably, that's a higher trust rating than what UK employees rate banks (32%) or even the government (20%). In today's world, where financial stress is a constant hum, employees see their employers as a crucial source of support. Companies that step up win big in the talent attraction and retention stakes.

2. Turnover’s significant costs

Want to keep your star players? Prioritizing financial resilience is non-negotiable. A staggering 48% of employees have no problem ditching their current employer for one with better financial support. As over 20% of employee turnover is potentially linked to financial stress, investing in resilience is a way to reduce the costs associated with employee churn.

3. Engagement & productivity through the roof

Financially secure employees are engaged employees. And engaged employees are productivity powerhouses. Organizations that invest in savings support see a jaw-dropping 43% increase in employee engagement and a 40% boost in productivity. That's not just a little bump; it's a seismic shift.

4. The Empathy Gap is real (and costly)

Here's a harsh truth: leaders often misinterpret the root causes of employee financial stress. There is what’s known as an ‘empathy gap.’ Too often, financial stress is written off as a lack of knowledge, solved by financial education, a decision made by high-income business leaders, with no true knowledge of their employees’ everyday lives. But the reality is more complex than a simple lack of understanding — low income, volatile hours, and limited access to fair financial products all play a role in creating financial instability. Failing to understand this disconnect leads to ineffective support and missed opportunities.

5. Action > Education

Employees generally know what healthy financial behaviours look like (e.g., save more, budget better, etc.). The problem? Barriers. Inaccessible tools, income limitations, and debt prevent them from taking action. Throwing more ‘education’ at the problem simply doesn't cut it. Practical tools and accessible solutions are the real ways to unlock happier and healthier teams.

6. It's about more than just paychecks

Financial resilience isn't just about how much employees earn; it's about their overall financial health. It's about savings buffers, managing debt, income stability, and access to fair credit. Employers who take a holistic view and provide support across these areas build a truly resilient workforce.

In 2025, financial resilience isn't a perk; it's a necessity. Companies that make it a core metric will be the ones that attract the best talent, drive peak performance, and build a sustainable future.

Read more in our latest report: The Missing Metric